Simply Gum
role
still life Photography
stop-motion Photography
Set Design and Styling
Collaborating with Simply Gum (USA) on their branding project, we aimed to elevate their brand identity with a clean and sharp look. This project also enabled exciting experiments with translucent acrylics, packaging animations, light, and shadows. Our goal was to infuse feelings of energy, focus, calm, and clarity into the new Simply Gum brand. The resulting work was utilised for the launch of the refreshed Simply gum branding, packaging, and company website.